What is Falafel Inc.
Falafel Inc. is a small falafel shop that opened in Georgetown in 2017. The store is backed by the CEO and founder of the Hult Prize Foundation, Ahmed Ashkar. The store was actually designed to help refugees as falafel stands were very popular in refugee camps in the middle east. For every $10 spent at the store, Falafel Inc. will donate the cost of feeding one refugee for a day. While the small Falafel shop was designed to help refugees it has become extremely popular amongst the people in DC and Georgetown, getting a 5 star review on yelp.
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When we walked into the little falafel shop we were surprised that it got such good reviews because the menu was short and it was a little tiny shop. We all ordered the falafel sandwich was only $3 and it was ready within a minute. After eating the food we all agreed that it was surprisingly good and sufficient for something that cheap. The little shop is able to provide a unique middle eastern fast food option for a very cheap price making it very popular. In addition, it is vegetarian. What sets Falafel Inc. apart from other fast food chains is that it has an extremely simple menu and the price of the food is cheap. This short menu is similar to what Tesla does. Also they are able to make your food very quickly and most of all they have good service and their food tastes good. Almost any business can learn from what Falafel Inc. is able to provide for their customers. Any business that is able to provide a unique but useful product that is not just high quality but cheap will be successful. People hate spending money and they love high quality product so anyone that can deliver a high quality product at a low cost will very much strengthen its appeal.